Zeck Ford

Ever heard of a roof tile that eats smog? How about a lightbulb that can burn for 25,000 hours? Or, maybe you've heard of solar panels constructed of 70-percent less silicone than traditional panels? Well, maybe not. But, recently, Ford was recognized among these and many other inventions that were created to "make the world smarter, safer and more efficient in the years to come...setting benchmarks in design and engineering."¹

Given by Popular Mechanics, the 2011 Breakthrough Product Awards recognized the latest in...

Ford's groundbreaking SYNC technology continues to impress drivers and critics with its constantly evolving software. The latest addition to its advanced features is aimed at a bit of a different market: chronic disease management.We know it seems strange for an automaker to take such a stance for health, but we really think they're on to something here.

The Blue Oval took the podium at the "Health and Wellness Connectivity Services on the Go" panel discussion at the Wireless Health 2011 Conference last month. They announced a new feature of their software that is aimed at managed...

To earn a 2011 TOP SAFETY PICK designation from the Insurance Institute of Highway Safety (IIHS), the large Ford F-150 pickup truck had to earn the highest possible ratings in the Institute's perennial front-, side-, and rear-crash evaluations. It also had to be equipped with standard electronic stability control.

While this is all very impressive, there is one area in which the Ford F-150 really stands out from the crowd. That is the IIHS…

Ford has begun building the world's first digital child crash dummy in an effort to enhance future safety research. It isn't the first such endeavor the American automaker has undertaken, either. The innovative customer-focused initiative is actually the next step in Ford's decade-long initiative to build a sophisticated and detailed digital adult model.

Similar to the digital adult crash dummy, which took nearly 10 years to create, the child model will be…

According to Ford, 50 percent of F-Series truck owners regularly tow trailers. Between boaters', contractors', landscapers' and adventure enthusiasts', 50 percent sounds about right. And Ford just made all of their lives a little bit easier.

The auto maker recently announced the first-ever towing and off-roading app for pickup trucks. The app, which is exclusive to the Ford F-Series lineup... at least for now, is not the conventional app you're probably thinking of. It…